Just a few of the brands I have worked with
What's Included
Everything your SEvO campaign covers
One consistent brand entity, built once and optimised for every place people search.
Entity SEO & Brand Consistency
Building a single, well-defined brand entity - consistent name, structured data, business details and citations - so every platform and AI system understands exactly who you are.
AI Platform Visibility
Optimising your presence across ChatGPT, Perplexity, Gemini, Copilot and Google AI Overviews, so your business is found and cited when people ask AI assistants for recommendations.
YouTube & Video Search Optimisation
Structuring video titles, descriptions, transcripts and metadata so your content ranks in YouTube search and gets pulled into Google's video results.
Social & Community Search
TikTok, Instagram and Reddit are now genuine search engines for a growing share of searchers. I optimise your presence and content to be found in social and community search results.
Marketplace & Local Search
Optimising your Google Business Profile, Google Maps listing and marketplace presence (Amazon, Etsy and more) so you're visible at the point of purchase intent, not just organic search.
Cross-Platform Content Strategy
Content built once and structured to perform everywhere - repurposed and optimised for search engines, AI assistants, video platforms and social search from a single strategic foundation.
Why Work With Me
One consistent entity, visible everywhere it matters.
Search has fragmented. Customers now discover businesses through Google, AI assistants, YouTube, TikTok, Reddit and marketplaces - not just a search bar. I build a single, consistent brand entity and apply it across every platform that matters to your business, backed by 18+ years of SEO experience and the technical depth to implement it properly.
Packages from
£400/month
No hidden fees. No long-term lock-in.
FAQs
SEvO FAQs
What is Search Everywhere Optimisation (SEvO)?
Search Everywhere Optimisation (SEvO) is the practice of building consistent visibility across every platform your customers actually search on - not just Google. That includes AI assistants like ChatGPT and Perplexity, YouTube, TikTok, Instagram, Reddit, Google Maps, and marketplaces like Amazon. Rather than treating each platform separately, SEvO builds one consistent, well-defined brand entity and applies it everywhere.
How is SEvO different from traditional SEO?
Traditional SEO focuses primarily on ranking in Google's organic search results. SEvO takes the same underlying principles - authority, trust, structured data, quality content - and applies them across every search surface your customers use, recognising that a growing share of searches now happen on AI assistants, video platforms, social apps and marketplaces rather than Google.
Does SEvO include Entity SEO and AI search visibility?
Yes. Entity SEO, AI search visibility and Search Everywhere Optimisation are three parts of the same discipline in my approach - building the structured data, brand consistency and cross-platform presence that determine how your business is discovered, understood and trusted everywhere people search.
Do you optimise for YouTube and social platforms like TikTok?
Yes. Video and social search are a growing share of how people - particularly younger audiences - find businesses and information. I optimise video titles, descriptions and metadata for YouTube search, and help build a presence on platforms like TikTok, Instagram and Reddit where relevant to your audience.
Is SEvO relevant for local and small businesses?
Very much so. Google Maps, Google Business Profile and marketplace visibility are core parts of SEvO and are often the highest-impact areas for local and small businesses, alongside traditional Google rankings.
How much does SEvO cost?
SEvO is typically included within a broader SEO campaign starting from £400/month. For businesses wanting a specific focus on cross-platform and AI visibility, I can tailor the scope accordingly. Get in touch for a free discussion.
GET IN TOUCH
Ready to grow your business with Search Everywhere Optimisation (SEvO)?
Get in touch for a free, no-obligation consultation. I'll take a look at your current situation and give you honest, practical advice on what's possible.
- Free initial consultation
- No long-term contracts
- Honest, jargon-free advice
- Results-focused strategy